Werdoyo Santosa, author; Sutedjo Wirokusumo, author
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 1993
UI - Tesis (Membership)
Dian Indrianty, author
Program Pascasarjana Universitas Indonesia, 2007
UI - Tesis (Membership)
Kotler, Philip, author
Kaifa , 2011
Buku Teks
Zumrowi, author
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2003
UI - Tesis (Membership)
Try Sutrisno, 1935-, author
Yayasan Taman Pustaka, 2005
Buku Teks