Christie Elizabeth, author
Pengaruh brand familiarity terhadap minat beli yang dimediasi brand fit pada produk Sephora gerai Kota Kasablanka, Jakarta Selatan = The effect of brand familiarity toward consumer purchase intention mediated by brand fit on Sephora s product in Kota Kasablanka outlet, South Jakarta
2018
 UI - Skripsi Membership
Luthfi Adiprasetyo, author
Pengaruh relationship quality terhadap repurchase intention konsumen sepatu olahraga Nike di gerai Kota Kasablanka, Jakarta Selatan = The effect of relationship quality on repurchase intention of Nike sport shoes consumers in Kota Kasablanka outlet, South Jakarta
2018
 UI - Skripsi Membership
Mila Rachmania, author
Pengaruh perceived fit, tipe produk, dan brand familiarity terhadap consumer purchase intention dalam konteks caused related marketing = Impact of perceived fit, type of product and brand familiarity towards consumer purchase intention in caused related marketing context / Mila Rachmania
2019
 UI - Tesis Membership
Afianka Maunaza, author
Pengaruh brand image terhadap minat beli konsumen : studi pada maskapai penerbangan Lion Air sebagai low cost carrier = The influence of brand image toward purchase intention : study on Lion Airlines as a low cost carrier
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi Open
Suci Rahmadhany, author
Pengaruh perluasan merek terhadap minat konsumen : studi pada pepsodent mouthwash = The influence of brand extension toward purchase intention : study on pepsodent mouthwash
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2011
 UI - Skripsi Open
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