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Arfindo Briyan Santoso, author

Faktor-faktor yang memengaruhi attitude toward social media campaign #Uangkita oleh kementerian keuangan dan pengaruhnya terhadap respons khalayak = Factors affecting attitude toward social media campaign #Uangkita by the ministry of finance and its effect on audiences response

2019

UI - Skripsi (Membership)

Fakhri Subhana Haiti, author

Analisis faktor yang mempengaruhi attitude toward brand dan attitude toward instagram ads, serta pengaruhnya terhadap behavioral intention di meia sosial instagram = Analysis of factors affecting attitudes toward brands and attitudes toward instagram ads, and their effects on behavioral intention on social media instagram

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019

UI - Tesis (Membership)

Paragitha Kusuma Wardhani, author

Pengaruh exposure iklan terhadap attitude toward the advertising, attitude toward the brand, dan purchase intention pada social media instagrampengaruh exposure iklan terhadap attitude toward the advertising, attitude toward the brand, dan purchase intent = The effect of advertising exposure on attitude toward the advertising, attitude toward the brand, and purchase intention in social media instagram

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018

UI - Tesis Membership

Andhita Vidya Putri, author

Faktor-faktor yang mempengaruhi online engagement pada komunikasi publik melalui media sosial organisasi publik (Studi pada media sosial Direktorat Jenderal Perbendaharaan Kementerian Keuangan) = Factors affecting online engagement in public communication through social media of public organizations (Study on social media of The Directorate General of Treasury, Ministry of Finance).

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2021

UI - Tesis (Membership)

La Moriansyah, author

Motivasi sikap dan intensi pengguna media sosial pada kampanye sosial = Motivation attitude and intention of social media users for social campaign / La Moriansyah

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Tesis (Membership)

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