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Jeky Ali Buyung, author

Pengaruh respon organisasi atas service failures terhadap brand credibility Indihome = The effect of organizational responses to service failures on Indihome brand credibility

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019

UI - Tesis (Membership)

Haig, Matt, author

Kogan Page, 2003

Buku Teks

Adinda Nadya Permana, author

Pengaruh service failure severity dan agreeableness terhadap switchover intention melalui consumer forgiveness: Studi pada pelanggan indihome di Jabodetabek = the effect of service failure severity and agreeableness on switchover intention through consumer forgiveness: A study on indihome customer in Jabodetabek.

Fakultas Ilmu Administrasi Universitas Indonesia, 2021

UI - Skripsi (Membership)

Mutia Nurazizah Rachmawati, author

Pengaruh Celebrity Trust terhadap Advertising, Brand dan Corporate Credibility: Studi Pada Celebrity Endorser Nasional dan Internasional = The Effect of Celebrity Trust on Advertising, Brand and Corporate Credibility: Study on National and International Celebrity Endorsers

Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2020

UI - Skripsi (Membership)

Mutia Nurazizah Rachmawati, author

Pengaruh Celebrity Trust terhadap Advertising, Brand dan Corporate Credibility: Studi Pada Celebrity Endorser Nasional dan Internasional = The Effect of Celebrity Trust on Advertising, Brand and Corporate Credibility: Study on National and International Celebrity Endorsers

Fakultas Ekonomi dan BIsnis Universitas Indonesia, 2020

UI - Skripsi (Membership)

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