Dea Martha Maesita, author
Pengaruh Sosial dalam Pengambilan Keputusan Pembelian Produk Fashion di Instagram : Studi terhadap Strategi Pemasaran Yuna & Co Melalui Influencer = Social Influences in Decision Making for Purchasing Fashion Products on Instagram : Study of Yuna & Co Marketing Strategy through Influencer
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Tesis (Membership)
Raihan Rahadian Pangestu, author
Pengaruh Influencer Pemasaran Terhadap Intensi Pembelian Generasi Z dalam Industri Fashion = The Impact of Influencer Marketing on Gen Z Purchase Intention in Fashion Business
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Ariesa Putri Andini, author
Pengaruh Strategi Co-branding Merek Fesyen Lokal dengan Social Media Influencers dalam Keputusan Pembelian Konsumen = The Influence of Local Fashion Brand Co-Branding Strategy with Social Media Influencers in Consumer Purchasing Decisions
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis (Membership)
Marbun, Chiquita Carolyne, author
Proses pembuatan keputusan pembelian produk fashion di media sosial instagram = Fashion product purchase decision making process on instagram social media
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Tesis (Membership)
Sembiring, Surya Anantatama, author
Hiperrealitas modest-fashion melalui media sosial (studi pada akun fashion travel influencer @Dianpelangi di Instagram) = Hiperreality modest-fashion through social media (study of fashion travel influencer Instagram account of @Dianpelangi) / Surya Anantatama Sembiring
2019
 UI - Tesis (Membership)
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