Adinda Mutia Muwardati, author
Pengaruh Kesadaran Merek, Kesan Kualitas, Asosiasi Merek, dan Keunikan Merek Terhadap Loyalitas Merek User Generated Content Platform (Studi pada Kompasiana) = The Effect of Brand Awareness, Perceived Quality, Brand Association, and Brand Uniqueness Towards User Generated Content Platform (Study of Kompasiana)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Tesis (Membership)
Jessica Joanne Mahardhika, author
Pengaruh User-Generated Content pada Media Sosial terhadap Customer Brand Engagement = The Effect of User-Generated Content on Social Media on Customer Brand Engagement
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Widya Triasih Laraswaty, author
Pengaruh firm-created dan user-generated social media communication terhadap brand awareness / association, brand loyalty dan perceived quality: Studi pada media sosial youtube wardah di DKI Jakarta = The Effect of firm-created and user-generated social media communication on brand awareness / association, brand loyalty and perceived quality: A Study on social media youtube Wardah in DKI Jakarta
Fakultas Ilmu Adminstrasi Universitas Indonesia , 2021
 UI - Skripsi (Membership)
Syifa Alsakina, author
Analisis pengaruh firm created dan user generated content sosial media terhadap brand equity: studi kasus Smartphone Oppo = The effect of firm created and user generated content social media towards brand equity: case study Smartphone Oppo
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Vinna Hermaren, author
Pengaruh evaluasi firm created content dan user generated content terhadap customer based brand equity = Effect of firm created content and user generated content evaluation on customer based brand equity
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis (Membership)
<<   1 2 3   >>