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Emmanuela Kanya Majesta, author

Perbandingan pengaruh konten media sosial pada awareness = Comparison of effects of different social media contents on awareness

Universitas Indonesia, 2019

UI - Tesis Membership

Kartika Ratri, author

Pengaruh Social Media Marketing terhadap Brand Awareness dan Brand Image (studi pada HuntStreet.com) = The Effect of Social Media Marketing to Brand Awareness and Brand Image (case study on HuntStreet.com)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023

UI - Tesis Membership

Yosef Budi Susanto, author

Pengaruh orientasi pasar dan kapabilitas pemasaran dinamik terhadap kinerja pemasaran UKM dalam struktur make-to- order : studi empirik pada industri sepatu Cibaduyut = The impact of market orientation and dynamic marketing capability on marketing performance of make-to-order SMES: empiric study of Cibaduyut shoe industry

2017

UI - Disertasi Membership

Made Devicca Surya, author

Analisis pengaruh marketing communications terhadap keputusan pembelian (objek penelitian: Go-Jek) = Analysis of the effect of marketing communications on purchase decision research object: Go-Jek

2018

UI - Tesis Membership

GY Violetta Affandi, author

Penggunaan celebrity endorser pada bauran promosi dalam pembentukan brand association produk perawatan kulit (Bunga Citra Lestari sebagai celebrity endorser POND's) = The usage of celebrity endorser of promotion mix in shaping brand association of skin care products (Bunga citra Lestari as the celebrity endorser of Pond's)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009

UI - Tesis Open

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