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Tsarah Fuad Baagil, author

Kerangka konseptual consumer purchase decision xiaomi (studi pada konsumen Smartphone Xiaomi di Universitas Indonesia) = Conceptual framework on xiaomi consumer purchase decision (study on Xiaomi Smartphone Consumers at The University of Indonesia)

Fakultas Ilmu Administrasi Universitas Indonesia, 2020

UI - Skripsi Membership

Septianto Dimas Pratama, author

Pengaruh negara asal terhadap minat beli telepon pintar Xiaomi = The influence of country of origin toward purchase intention of smartphone Xiaomi

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Skripsi Membership

Angga Rialdo Juan, author

Pengaruh brand image terhadap customer satisfaction dan loyalty intention pada pengguna Smartphone Xiaomi di Jakarta = The Effect of brand image on customer satisfaction and loyalty intention on Xiaomi Smartphone users in Jakarta

Fakultas Ilmu Administrasi Universitas Indonesia, 2020

UI - Skripsi Membership

Dina Anjani, author

Pengaruh consumer brand engagement dan brand love terhadap overall brand equity dan repurchase intention: studi kasus smartphone pada generasi milenial Indonesia = The effect of consumer brand engagement and brand love upon overall brand equity and repurchase intention: case study on smartphone brands in Indonesian millennials

Fakultas Ekonomi dan Bisinis Universitas Indonesia, 2021

UI - Tesis Membership

Sheilla Ananda Berliana, author

Dampak publisitas negatif terhadap consumer attribution, brand equity, dan purchase intention: studi kasus terhadap Garuda Indonesia = The Impact of negative publicity on consumer attribution, brand equity, and purchase intention: the case study of Garuda Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019

UI - Skripsi Membership

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