Safira Andarini, author
Analisis Information Adoption, Online Brand Familiarity dan Brand Experience terhadap Pembelian Produk Pakaian Muslim Lokal. Studi Kasus : Merek Fashion Artis Kajian Musawarah
Fakultas Ekonomi Dan Bisnis Universitas Indonesia, 2020
 UI - Skripsi Membership
Nadya Zharah Ayuningtyas, author
Pengaruh electronic word of mouth (e-WOM) melalui media sosial terhadap minat beli konsumen: studi pada Ojju k food = The effect of electronic word of mouth through social media towards purchase intention: study on Ojju k food
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi Membership
Annisa Putri Adisty, author
Implementasi strategi komunikasi pemasaran melalui media sosial instagram (studi kasus terhadap pemanfaatan pendekatan aisas oleh online shop imagine Indonesia) = The implementation of marketing communications strategy through instagram (case study on the usage of aisas method by imagine Indonesia)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Tesis Membership
Oktopianus, author
Faktor-faktor yang memengaruhi online brand experience dan onlline brand relationship; studi kasus: e-commerce dengan model marketplace customer-to-customer c2c = factors that affect online brand experience and online brand relationship study case customer to customer c2c marketplace model of e commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Fitri Aryani, author
Pengaruh perceived value of consumer/seller relationship dan online shopping experience pada hubungan antara website quality dan online loyalty: studi kasus: Zalora Indonesia = The effect of perceived value of consumer/seller relationship and online shopping experience on the relationship between website quality and online loyalty: case study: Zalora Indonesia
2017
 UI - Skripsi Membership
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