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Sulthan Rafif Athallah, author

Analisis pengaruh emotional branding terhadap brand evangelism pada komunitas ARMY di Jabodetabek = Analisis pengaruh emotional branding terhadap brand evangelism pada komunitas ARMY di Jabodetabek

Fakultas Ilmu Adminstrasi Universitas Indonesia , 2021

UI - Skripsi Membership

Nadia Izzati, author

Pengaruh Emotional Branding terhadap Brand Loyalty (Studi pada Marketing Campaign Dove di Media Sosial Youtube) = The Impact of Emotional Branding on Brand Loyalty (Study on Dove Marketing Campaign on Social Media Youtube)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018

UI - Skripsi Membership

Kamila Shaumi Ihsan, author

Pengaruh corporate branding terhadap brand loyalty: studi pada konsumen iPhone di Jakarta = The effect of corporate branding toward brand loyalty: study on iPhone's consumer in Jakarta

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Skripsi Membership

Arthanti Ayu Puspaningrum, author

Pengaruh Brand Transgression terhadap Brand Relationship Quality dengan Brand Forgiveness dan Brand Evangelism sebagai Mediator (Studi pada Merek Carasun) = The Effect of Brand Transgression on Brand Relationship Quality with Brand Forgiveness and Brand Evangelism as Mediators (Study of Carasun Brand)

Fakultas Ilmu Administrasi Universitas Indonesia, 2023

UI - Skripsi Membership

Rizki Septiawan, author

Pengaruh brand evaluation, satisfaction, brand trust terhadap brand loyalty dengan brand relationship sebagai variabel mediasi pada konsumen milenial smartphone Jabodetabek = Brand evaluation satisfaction brand trust as predictor of brand loyalty with brand relationship as mediator on millenials smartphone consumers on Jabodetabek

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018

UI - Skripsi Membership

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