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Andini Ayuningtyas, author

Peran atribut affection, affinity, dan familism pada drama terhadap sikap konsumen, niat perilaku konsumen, dan citra negara = The role of affection, affinity, and familism attributes in drama towards consumer attitudes, consumer behavioral intentions, and perceived national image.

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021

UI - Skripsi Membership

Aulia Rizka Destiana, author

Pengaruh Atribut Intrinsik dan Ekstrinsik pada Produk Makanan Bersertifikat Halal terhadap Niat Pembelian Konsumen = Impact of Intrinsic and Extrinsic Attributes on Halal Certified Food Products on Consumer Purchase Intentions

Sekolah Kajian Stratejik Dan Global Universitas Indonesia, 2021

UI - Tesis Membership

Elszuary Abrar Uzi Zulkarnain S.P., author

Analisis dampak afinitas konsumen dan etnosentrisme serta citra negara asing terhadap citra produk persepsi resiko dan keinginan membeli produk asing objek studi negara Jepang = Analysis of effect consumer affinity and ethnocentrism as well as country image toward product country image perceptions of risk and willingness to purchase foreign product study object Japan

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Tesis Membership

Soly Deo Glory, author

Analisis atribut e-service quality website resmi dan pengaruhnya terhadap sikap konsumen pada merek mobil mewah di Indonesia = Analysis of official website e-service quality attributes and the effect for consumer attitudes on luxury car brands in Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020

UI - Tesis Membership

Fransisca Erine Rahmanita, author

Analisis pengaruh citra perusahaan induk citra perusahaan cabang di negara lain dan perceived consumer image terhadap pemilihan produk oleh konsumen studi kasus majalah cosmopolitan = Analysis of firm s home business unit image firm s foreign business unit image and perceived consumer image effect towards consumer s product choices the case of cosmopolitan magazine / Fransisca Erine Rahmanita

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015

UI - Skripsi Membership

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