Almukantar Fikriansyah, author
Kreativitas iklan pada masa pandemi COVID-19 dan pengaruhnya terhadap niat pembelian dimediasi oleh emosi positif: studi kasus: iklan Gojek = Ad creativity in COVID-19 pandemic and how it affects purchase intention mediated by positive emotion: case study: Gojek advertisement
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Carissa Lorens Marchia Raharja, author
Peran perceived risks pada milenial terhadap niat pembelian online di travel agent pada masa pandemi Covid-19 = The role of perceived risks on millennials on online purchase intention at travel agencies during the Covid-19 pandemic
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis (Membership)
Fadli Rezasyah Alam, author
Pengaruh kreativitas iklan, Need for Uniqueness & Need for Cognition terhadap sikap dan minat membeli konsumen = The effect of advertisement creativity, need for uniqueness and need for cognition, toward attitude toward the ad attitude toward the brand and purchase intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2011
 UI - Tesis (Open)
Pipit Agustiyanti Mulyadi, author
Pengaruh Menu Online Terhadap Keinginan Membeli Konsumen dan Kaitannya dengan Kontaminasi di Masa Pandemi = The effect of Online Menu on Consumer Purchase Intention with Contamination Concern During the Covid-19 Pandemic
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis (Membership)
Fajrin Rimadhyani Firdaus, author
Intensi Melakukan Pembelian Online Kembali Terhadap Produk Makanan Segar di Masa Pandemi Covid-19 = Repurchase Intention of Fresh Food Online Shopping Amid Covid-19 Pandemic
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis (Membership)
<<   1 2 3   >>