Althofsyah Ramadhan, author
Pengaruh Online Customer Review Produk Fashion Terhadap Minat Beli Berdasarkan Kerangka S-O-R: Pada Marketplace Shopee = The Impact of Online Customer Reviews for Fashion Products to the Purchase Intention Based on the S-O-R Framework: on Shopee Marketplace
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
Arvian Ramadhan, author
Pengaruh online customer review terhadap online purchase intention produk skincare COSRX pada generasi milenial di DKI Jakarta = The effect of online customer reviews on online purchase intention of COSRX skincare products among millennials in DKI Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Faya Rizti Khoiriyah, author
Pengaruh electronic word of mouth terhadap minat beli produk fashion pada toko online di Instagram = The influence of electronic word of mouth on purchase intention of fashion items in Instagram online shop
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Sitepu, Stefan Adrian, author
Pengaruh Kesesuaian Celebrity Endroser Korea Dengan Brand Situs Belanja Online Terhadap Minat Beli Konsumen Indonesia = The Effect of Korean Celebrity Endorser and Online Marketplace Sites Congruence on Indonesian Consumers' Purchase Intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Zura Akhmad Fakhrurrozi, author
Analisis customer engagement pada bisnis social commerce : perbandingan antara platform instagram dan online marketplace c2c shopee gynda hijab store = Customer engagement analysis in social commerce : business comparison between instagram and c2c online marketplace shopee gynda hijab store
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Makalah dan Kertas Kerja
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