Noval, author
Pengaruh visual appeal terhadap online impulsive buying pada Tokopedia melalui hedonic browsing: studi pada konsumen aplikasi Tokopedia = The effect of visual appeal on online impulsive buying in Tokopedia through hedonic browsing: study on Tokopedia application consumers
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Dessuryani, author
Analisis pengaruh brand awareness terhadap trust, ewom dan purchase intention pada onlineshop e-ommerce: studi kasus Tokopedia = Analysis of the effect of brand awareness on trust, ewom and purchase intention to online shop e-commerce: a case Sstudy on Tokopedia
Fakultas Ilmu Komputer Universitas Indonesia, 2016
 UI - Tugas Akhir
Charity Latanza Indahsari, author
Pengaruh brand trust terhadap brand loyalty: studi pada Tokopedia = The influence of brand trust on brand loyalty: study on Tokopedia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Nur Ramadhania, author
Pengaruh deal proneness terhadap re-participation intentiom dengan moderasi attribution pada partisipan online flash sale Tokopedia di Jabodetabek yang menggunakan Twitter = The effect of deal proneness on re-participation intention with attribution moderating variable among Tokopedia's online flash sale participants in Jabodetabek who are Twitter users
Fakultas Ilmu Administrasi Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Raihan Amir Perdana, author
Analisis faktor-faktor usability yang mempengaruhi purchase intention pada situs jual beli online: studi kasus: Tokopedia = Analysis of usability factors affecting purchase intention in online e commerce sites: case study: Tokopedia
Fakultas Teknik Universitas Indonesia, 2016
 UI - Skripsi (Membership)
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