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Lukman Makarim, author

Oppositional Brand Loyalty Achieves Positive Brand Community = Opposisi loyalitas brand memberikan efek positif komunitas brand

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018

UI - Makalah dan Kertas Kerja

Achmad Arif Maulana, author

Pengaruh brand community terhadap brand loyalty Piaggio vespa matik pada komunitas scooterfixed = The influence of brand community on brand loyalty Piaggio vespa matic on scooterfixed community

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Skripsi Membership

Andrea Kirana Anggreni, author

Analisis Pengaruh SNS Brand Community Experience dan Community Commitment terhadap Brand Attitude dan Repurchase Intention. Studi Kasus: BTS Twitter Brand Community = The Impact of SNS Brand Community Experience and Community Commitment towards Brand Attitude and Repurchase Intention. Case Study: BTS Twitter Brand Community

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Skripsi Membership

Sirot Fadhlurahman, author

Pengaruh customers' authenticity perception terhadap brand loyalty melalui brand image pada Kopi Arabika Toraja = The effect of customers' authenticity perception towards brand loyalty through brand image of Kopi Arabika Toraja

Fakultas Ilmu Administrasi Universitas Indonesia, 2018

UI - Skripsi Membership

Isnaini Nursilvia, author

Analisis Pengaruh Brand Experience terhadap Brand Loyalty melalui Perceived Quality dan Brand Trust pada Gojek Indonesia = Analisis Pengaruh Brand Experience terhadap Brand Loyalty melalui Perceived Quality dan Brand Trust pada Gojek Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi Membership

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