See Allo

Lorie, James H., author

Basic methods of marketing research

NMcGraw-Hill , 1951

Buku Teks

Churchill, Gilbert A., author

Basic marketing research

The Dryden Press, 1996

Buku Teks

Malhotra, Naresh K.

Basic marketing research : a decision-making approach

Prentice-Hall, 2006

Buku Teks

Cheskin, Louis, author

Basic for marketing decision : through controlled motivation research

Liveright, 1961

Buku Teks

Aaker, David A., author

Marketing research

John Wiley & Sons, 2000

Buku Teks

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