The Routledge companion to strategic marketing
Routledge, 2020
 eBooks
Bradley, Frank, author
Strategic Marketing
John Wiley & Sons, Ltd, 2003
 Buku Teks
Cravens, David W., author
Strategic marketing
Richard D. Irwin, 1982
 Buku Teks
Cravens, David W., author
Strategic marketing
Richard D. Irwin , 1987
 Buku Teks
Boyd, Harper W., Jr., author
Marketing management : a strategic approach with a global orientation
Irwin, 1995
 Buku Teks
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