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Arthanti Ayu Puspaningrum, author

Pengaruh Brand Transgression terhadap Brand Relationship Quality dengan Brand Forgiveness dan Brand Evangelism sebagai Mediator (Studi pada Merek Carasun) = The Effect of Brand Transgression on Brand Relationship Quality with Brand Forgiveness and Brand Evangelism as Mediators (Study of Carasun Brand)

Fakultas Ilmu Administrasi Universitas Indonesia, 2023

UI - Skripsi (Membership)

Sulthan Rafif Athallah, author

Analisis pengaruh emotional branding terhadap brand evangelism pada komunitas ARMY di Jabodetabek = Analisis pengaruh emotional branding terhadap brand evangelism pada komunitas ARMY di Jabodetabek

Fakultas Ilmu Adminstrasi Universitas Indonesia , 2021

UI - Skripsi (Membership)

Farida Indriani, author

Studi mengenai brand transgression dan brand relationship closeness serta implikasinya pada brand behavioral intention = The study of brand transgression and brand relationship closeness its impact toward brand behavioral intention

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Disertasi (Membership)

Rizki Septiawan, author

Pengaruh brand evaluation, satisfaction, brand trust terhadap brand loyalty dengan brand relationship sebagai variabel mediasi pada konsumen milenial smartphone Jabodetabek = Brand evaluation satisfaction brand trust as predictor of brand loyalty with brand relationship as mediator on millenials smartphone consumers on Jabodetabek

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018

UI - Skripsi (Membership)

Zafira Fiona Islami, author

The Effect of Brand Experiences Towards Brand Loyalty Mediated by Perceived Quality, Brand Love, and Brand Trust: A Study on Sejauh Mata Memandang = Pengaruh Brand Experiences terhadap Brand Loyalty yang Dimediasi oleh Perceived Quality, Brand Love, dan Brand Trust: Studi pada Sejauh Mata Memandang

Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2022

UI - Skripsi (Membership)

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