Lulu Puspita Anggraini, author
Peran Mediasi Review Helpfulness, Customers Trust, Dan Brand Attitude Terhadap EWOM Dan Purchase Intention Dalam Pengalaman Berbelanja Kosmetik Di Sociolla = The Mediation Role Of Review Helpfulness, Customers Trust, And Brand Attitude Towards EWOM And Purchase Intention in The Cosmetic Shopping Experience At Sociolla
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Adinda Rahmawati, author
Mindful Consumption of second-hand clothing on Indonesian Generation Z: the role of eWOM, attitude, and consumer engagement = Konsumsi yang Sadar Terhadap Pakaian Bekas Pada Generasi Z Indonesia: Peran eWOM, Sikap Dan Keterlibatan Konsumen
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Nasution, Ahmad Razzaq Fadillah, author
Pengaruh Electronic Word of Mouth terhadap Minat Beli melalui Brand Image pada Secondary Market Industri NFT (Studi pada Marketplace OpenSea) = The Impact of Electronic-Word-of-Mouth Towards Purchase Intention Through Brand Image on NFT Industry's Secondary Market (Study on OpenSea Marketplace)
Fakultas Ilmu Administrasi Universitas Indonesia, 2022
 UI - Skripsi Membership
Nine Primastita Arif, author
Peran Online After Sale Service Terhadap Repurchase Intention Dan Word of Mouth Pada E-Commerce = Peran Online After Sale Service Terhadap Repurchase Intetntion Dan Word of Mouth Pada E-Commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Ayu Sabtani, author
Pengaruh penempatan produk lokal di drama Korea terhadap brand recall dan word of mouth: studi pada merek lokal Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership
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