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Yubitrie Mauren, author

Analyzing The Role Of Brand Innovativeness And Perceived Quality In Shaping Perceived Value In Indonesia = Menganalisis Peran Inovasi Merek dan Persepsi Kualitas dalam Membentuk Persepsi Nilai di Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi Membership

Ananda Arrahma Fesya, author

Perlindungan Hukum Bagi Pemilik Merek Dagang Yang Mereknya Digunakan Sebagai Petunjuk Deksriptif Untuk Produk Lain Dalam Penjualan Suatu Produk di E-Commerce = Legal Protection For Trademark Owners Whose Brand Is Used As Descriptive Guide For Other Products In Selling A Product In E-Commerce

Fakultas Hukum Universitas Indonesia, 2023

UI - Skripsi Membership

Ofalyn Octarya Sitepu, author

Pengaruh psychological sense of brand community terhadap brand commitment dan brand loyalty dengan pendekatan social identity theory = The effect of psychological sense of brand community on brand commitment and brand loyalty with social identity theory approach

2020

UI - Tesis Membership

Sigit Priyono, author

Pengaruh brand origin dan product usage experience terhadap persepsi kualitas dan minat beli produk musik = The influence of brand origin and product usage experience towards perceived quality and purchase intention of music products

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Tesis Membership

Aveline Leonadiputri, author

Pengaruh Customer Perceived Value, Brand Trust, dan Brand Affect dalam Membangun Brand Loyalty : Studi pada Pengguna Telepon Genggam di Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2010

UI - Tesis Open

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