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Rayhan Rizki Dharmawan, author

Pengaruh Social Media Marketing Efforts Terhadap Brand Equity dan Consumer Response (Studi Pada Konsumen Starbucks Indonesia di Jakarta) = The Effect of Social Media Marketing Efforts on Brand Equity and Consumer Response (Study on Starbucks Indonesia's Consumer in Jakarta)

Fakultas Ilmu Administrasi Universitas Indonesia, 2021

UI - Skripsi (Membership)

Irfan Octavianto, author

Pengaruh social media marketing efforts perusahaan e-commerce blibli.com terhadap brand equity dan customer response pada pengguna di daerah Jakarta = The effect of social media marketing efforts e-commerce company blibli.com on brand equity and customer response in the user on Jakarta City

Fakultas Ilmu Administrasi Universitas Indonesia, 2019

UI - Skripsi (Membership)

Jodie Daffa Alessandro, author

Pengaruh Aktivitas Pemasaran Media Sosial terhadap Respon Konsumen Melalui Ekuitas Merek (Studi Pada Instagram Tenue de Attire) = The Effect of Social Media Marketing Activities on Consumer Response through Brand Equity (Study on Tenue de Attire Instagram)

Fakultas Ilmu Administrasi Universitas Indonesia, 2020

UI - Skripsi (Membership)

Dinda Emily Assadiyah, author

Pengaruh social media marketing efforts terhadap ekuitas merek (studi pada khalayak media sosial cgv cinemas Indonesia) = Influence of social media marketing efforts toward brand equity (study on social media followers of cgv cinemas Indonesia) / Dinda Emily Assadiya

2017

UI - Skripsi (Membership)

Bintang Pramudya Sentanu, author

Pengaruh Social Media Marketing Elements Terhadap Consumer-brand Engagement dan Brand Knowledge pada Brand Kahf = The Influence of Social Media Marketing Elements on Consumer-Brand Engagement and Brand Knowledge on Kahf Brand

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi (Membership)

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