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Grace Altessa, author

Perencanaan Strategi Virtual Brand Experience Pada Merek Tas Lokal SOVLO = Virtual Brand Experience Strategy Planning for Local Bag Brand SOVLO

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023

UI - Tugas Akhir

Mikhail Mega Morales, author

Pengaruh media facebook terhadap brand equity dan keputusan pembelian di PT. Astra Honda Motor = Effect of facebook media on brand equity and decisions purchase at PT. Astra Honda Motor

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018

UI - Tesis (Membership)

Jongkey Mulia, author

Penerapan Konsep Pull Strategy Melalui Digital Marketing Pada Saluran Media Sosial dan E-Commerce = Pull Strategy Concept Implementation Through Digital Marketing On Social Media and E-Commerce Case Study Roti Doti

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Tesis (Membership)

Jumali, author

Pengaruh faktor relevant, interesting, timely entertaining rite pada strategi konten di media sosial terhadap return on influence roi: studi pada fanpage line Indonesia di facebook = The impact of relevant interesting timely entertaining rite factors of social media content strategy in return on influence roi study on facebook fanpage of line Indonesia / Jumali

2016

UI - Tesis (Membership)

Ummu Thoybah, author

Pengaruh Social Media Marketing Activities Terhadap Brand Equity pada Merek Kosmetik Lokal: Peran Mediasi dari Brand Love dan Brand Trust = The Impact of Social Media Marketing Activities on Brand Equity on Local Beauty Brand: The Mediating Role of Brand Love and Brand Trust

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Skripsi Membership

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