Kyung Min Lee, author
Pengaruh Country of Origin Image, Perceived Brand Prestige dan Perceived Product Quality terhadap Purchase Intention pada Konsumen Produk Perawatan Kulit Wajah Korea di Indonesia dengan Consumer Ethnocentrism sebagai Variabel Moderasi = The impact of country of origin image, perceived brand prestige, perceived product quality to Korean facial skincare product consumer's purchase intention in Indonesia with consumer ethnocentrism as a moderating variable
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Tesis (Membership)
Silitonga, Cynthia Permata br, author
Pengaruh country of origin terhadap consumer purchase intention melalui brand image dan brand evaluation pada target konsumen skincare Laneige di Jakarta = The effect of country of origin towards consumer purchase intention through brand image and brand evaluation on Laneige skincare target consumer in Jakarta
Fakultas Ilmu Administrasi Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Fitrasyah Nurmulya, author
Perbandingan pengaruh consumer ethnocentrism dan cosmopolitanism terhadap perceived quality serta dampaknya pada purchase intention konsumen kosmetik di Indonesia = The Effect comparison of consumer ethnocentrism and cosmopolitanism to perceived quality and its impact on purchase intention of cosmetic consumers in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis (Membership)
M. Naufal Yazid, author
Pengaruh country of origin terhadap purchase intention melalui perceived quality produk jam tangan merek Swatch asal negara Switzerland = The influence of country of origin on purchase intention through perceived quality the watches product of Swatch brand from country of Switzerland
Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Sigit Priyono, author
Pengaruh brand origin dan product usage experience terhadap persepsi kualitas dan minat beli produk musik = The influence of brand origin and product usage experience towards perceived quality and purchase intention of music products
2016
 UI - Tesis (Membership)
<<   1 2 3   >>