Ibrahim Ananda Survijanto, author
Analisis Pengaruh Online Shopping Experience Produk Apparel Terhadap Customer Loyalty Generasi Z dan Milenial Pada E-commerce Indonesia = The Influence of Apparel Products Online Shopping Experience Towards Generation Z and Millennials Customer Loyalty to Indonesian E-commerces
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Nadhifa Rizqy Audeta, author
Pengaruh Customer Perceived Value dan Competitive Advantage Terhadap Customer Loyalty Melalui Peran Trust sebagai Mediasi (Studi Pada Generasi Z Pengguna Brand Skintific) = The Influence of Customer Perceived Value and Competitive Advantage on Customer Loyalty Through The Mediating Role of Trust: A Study on Generation Z Users of The Skintific Brand
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Daulay, Maharani Az-Zahra, author
Peranan customer experience, customer satisfaction, dan influencer marketing terhadap customer loyalty: Kasus pada dua generasi pelanggan brand kecantikan lokal (Generasi Milenial dan Generasi Z) = The role of customer experience, customer satisfaction, and influencer marketing on customer loyalty: A case of two generations of local beauty brand customers (Millennials and Generation Z)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Zana Cobhita Arethusa Siswanto, author
Analisis Pengaruh Service Quality, Perceived Value, Trust, dan Price pada Jasa Pengiriman terhadap Customer Loyalty saat Berbelanja Online = Analysis of the Effect of Service Quality, Perceived Value, Trust, and Price on Delivery Services when Shopping Online
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis Membership
Dian Sophia Ulfa, author
Pengaruh komunitas merek online terhadap keterlibatan pelanggan, serta pengaruh keterlibatan pelanggan dan loyalitas komunitas terhadap loyalitas merek pada komunitas MI Fans Indonesia = The influence of online brand community on customer engagement, as well as the influence of customer engagement and community loyalty on brand loyalty in MI Fans Indonesia community
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Tesis Membership
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