Alyssa Zahra, author
When Cute Meets Shopping: Analisis Symbolic Representation, Self-Image Congruence, dan Emotional Value terhadap Impulse Buying, Attitude dan Dampak pada Purchase Intention (Studi Kasus pada Karakter Klasik Mickey Mouse dan Hello Kitty di UNIQLO) = When Cute Meets Shopping: Analysis of Symbolic Representation, Self-Image Congruence, and Emotional Value on Impulse Buying, Attitude and Impact on Purchase Intention (Case Study on the Classic Characters Mickey Mouse and Hello Kitty at UNIQLO)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Rini Jane, author
Pengaruh store atmosphere terhadap impulse buying : studi pada Toko Kosmetik Sephora Plaza Indonesia = The influence of store atmosphere toward impulse buying : study on Sephora Cosmetic Store at Plaza Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
 UI - Skripsi Membership
Mustika Hayati, author
Analisis pengaruh browsing dan usage intensity terhadap urge to impulse purchase dan impulse purchase pada Instagram bisnis = Analysis of the impact of browsing dan usage intensity towards urge to purchase and impulse purchase on Instagram business
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi Membership
Aqiila Bahiira Paramesti, author
Analisis Determinan Perilaku Pembelian Impulsif pada Ritel Omnichannel Kecantikan dengan Pendekatan Stimulus-Organism-Response: Studi pada Konsumen Perempuan Sociolla = Analysis of the Determinants of Impulse Buying Behaviour in Omnichannel Beauty Retail with a Stimulus-Organism-Response Framework Approach: A Study on Female Consumers of Sociolla
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Haryo Prabowo, author
Analisis Pengaruh Value dan Aktivitas Browsing terhadap Impulse Buying Behavior dengan Moderasi Source of Online Review Studi Kasus: Produk Makanan dan Minuman di Instagram = Analysis on The Influence of Value and Browsing Activity on Impulse Buying Behavior with Source of Online Review as Moderation Case Study: Food and Beverage Products on Instagram
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
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