Enlightened Marketing in Challenging Times: Proceedings of the 2019 AMS World Marketing Congress (WMC)
Springer Cham, 2020
eBooks
Marketing opportunities and challenges in a changing global marketplace: Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
Springer Cham, 2020
eBooks
Peter, J. Paul, author
Consumer behavior and marketing strategy
McGraw-Hill, 1999
Buku Teks
Howard, John A., author
Consumer behavior in marketing strategy
Prentice-Hall, 1989
Buku Teks
Peter, J. Paul, author
Consumer behavior and marketing strategy
Mc Graw-Hill, 2001
Buku Teks
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