Singh, U.K.
International encyclopaedia of professional management : vol. 2, marketing management
Anmol Publications, 1998
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Cateora, Philip R.
International marketing
McGraw-Hill, 2008
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Cateora, Philip R.
International marketing
McGraw-Hill Irwin, 2009
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Cateora, Philip R.
International marketing
MCGraw-Hill, 2005
 Buku Teks
Czinkota, Michael R.
International marketing
South Western Cengage Learning, 2013
 Buku Teks