Hart, Norman A.
Kamus marketing = glossary of marketing terms
Bumi Aksara, 1995
 Buku Referensi
Hart, Norman A.
Kamus marketing = glossary of marketing terms
Bumi Aksara, 1995
 Buku Referensi
Hart, Norman A.
Kamus marketing = glossary of marketing terms
Bumi Aksara, 1995
 Buku Referensi
Kurtz, David L.
Marketing
The Dryden Press , 1981
 Buku Teks
Alex Soemadji Nitisemito
Marketing
Ghalia Indonesia, 1984
 Buku Teks