Studi Hubungan Pemasaran Relasional Dalam Membentuk Loyalitas : Penelitian Pada Bisnis Diagnostik di Jakarta = Study of Correlation Relationship Marketing in Establishing Loyalty : Research in Diagnostic Business in Jakarta

Alih kode dalam siaran radio cosmopolitan FM = Code switching in cosmopolitan FM radio broadcasting

Penerapan Relationship Marketing dalam Menciptakan Loyalitas Pelanggan pada Matahari Department Store Blok M Plaza Jakarta

Penerapan customer relationship management dalam membentuk loyalitas pelanggan pada aktivitas pemasaran konsultan jasa BUMN (kasus : PT Energy Management Indonesia) = Customer relatiomhip management implementation 10 build a customer loyalty in a state-owned service company marketing activities (case: PT Energy Management Indonesia)

Pengaruh interkasi dalam personalized services terhadap kualitas hubungan dalam membentuk loyalitas pelanggan : studi kasus terhadap kedai kopi Starbucks di Jakarta = The influence of customer firm interaction in personalized services on the relationship quality to form customer loyalty : a case study of the Starbucks Coffee Shop in Jakarta