Rafael Isaiah Rahaynanto
Pengaruh Persepsi Etika Konsumen Terhadap Brand Affect, Brand Image dan Brand Equity Nasabah Retail Bank Central Asia (Studi Kasus: Program CSR Bakti BCA) = The Influence of Consumer Perceived Ethicality on Brand Affect, Brand Image and Brand Equity of Bank Central Asia Retail Customers (Case Study: Bakti BCA CSR Program)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Peran dan fungsi corporate communications dalam membangun brand image (studi pada peran dan fungsi corporate communications PT Unilever Indonesia, Tbk dalam membangun brand image axe pulse)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2005
 UI - Skripsi (Membership)
Putu Charlie vd, Author
Penetapan strategi promosi pt central sole agency melalui analisis brand image volvo
2005
 UI - Tesis (Membership)
Andriani Pratama Putri
Penggunaan Strategi Brand Image dalam Peningkatan Brand Image PT GO-JEK Indonesia = The Use of Brand Image Strategy in Improvement of PT GO-JEK Indonesia?s Brand Image
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Rufiatika
Pengaruh Brand Hearsay dan Brand Evidence terhadap satisfaction dan brand attitude dalam membentuk brand loyalty : studi kasus service Brand "Air Asia" = The influence of brand hearsay and brand evidence to satisfaction and brand attitude in establishing brand loyalty : a case study brand service "Air Asia"
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership