Egan, John, 1952-
Marketing communications / John Egan
Thomson Learning,, 2007
Buku Teks
Kirkpatrick, C.A.
Advertising : mass communication in marketing
Houghton Miffiln, 1959
Buku Teks
Clow, Kenneth E.
Integrated advertising, promotion, and marketing communications
Pearson, 2016
Buku Teks
Tarigan, Pertemuanta
Rencana komunikasi program pemasaran mobil Smart Fortwo tahun 2012 = Communications plan for marketing program of Smart fortwo car in 2012
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
UI - Skripsi Open
Rakhmah Sarinovita
Rencana program pemasaran terpadu "Anahata Villas & Spa Resort, Ubud Bali" = Integrated marketing communication plan "Anahata Villas & Spa Resort, Ubud Bali"
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
UI - Skripsi Open