Nilai kesehatan dan word of mouth terhadap sikap, perilaku, dan intensi pembelian konsumen

Pengaruh Electronic Word of Mouth (eWOM) melalui Ekuitas Merek terhadap Minat Pembelian : Studi Pada Pemasaran Pendidikan Tinggi = The Influence of Electronic Word of Mouth (eWOM) through Brand Equity on Purchase Intentions : Study on Higher Education Marketing

Pengaruh experiential marketing terhadap minat beli ulang pelanggan : studi kasus: Inul Vizta KTV Pejaten Village = The effects of experiental marketing towards customers repurchase intention : case study Inul Vista KTV Pejaten Village

Analisis pengaruh elemen-elemen movie marketing mix dan karakter kepribadian extraversion terhadap perilaku konsumen film avengers: infinity war dalam melakukan electronic word of mouth di media sosial = Analysing the effect of movie marketing mix elements and extraversion character on consumer behavior of avengers: infinity war movie in doing electronic word of mouth on social media

Pengaruh country of origin image terhadap perceived quality konsumen: studi perbandingan konsumen produk notebook MacBook Apple, Toshiba, Acer dan Zyrex di Universitas Indonesia Depok