Adwin Basar Putra Winata
Pengaruh consumer-based chain restaurant brand equity (CBCRBE) terhadap brand reputation dan brand trust pada restoran franchise lokal di Indonesia = The effects of consumer based chain restaurant brand equity (CBCRBE) towards local franchise restaurant s brand reputation and brand trust in Indonesia
2016
 UI - Skripsi Membership
Aida Yunita
Peran servicescape dan image perception terhadap behavioral intention milenial: studi kasus: Warunk Upnormal = The role of servicescape and image perception on millennial behavioral intention: case study: Warunk Upnormal
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi Membership
Hanna Damayanti
Analisis pengaruh kualitas produk, citra perusahaan, dan nilai konsumen terhadap loyalitas konsumen berdasarkan implementasi strategi green marketing = analysis of the influence of product quality corporate image and consumer value to consumer loyalty based on implementation of green marketing strategy
2015
 UI - Tesis Membership
Ayu Puspitasari Partodipuro
Analisis sikap konsumen atas pembelian pakaian melalui Toko Pakaian online dan pengaruhnya terhadap niat pembelian
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2009
 UI - Skripsi Open
Pulungan, Kla Ydrea
Pengaruh experiential marketing terhadap repurchase intention; studi pada Marco Padang Street Gallery Pondok Indah Mall = Analyzing the influence of experiential marketing on repurchase intention: studies on Marco Padang Street Gallery Pondok Indah Mall
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi Membership