Shafira Azzahra
Analisis Pengaruh Customer Relationship Management Terhadap Competitive Advantage Melalui Customer Loyalty Sebagai Mediasi (Studi pada Shopee) = The Effect of Customer Relationship Management on Competitive Advantage Through Customer Loyalty as a Mediating Variable (Study on Shopee)
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Soman, Dilip
Managing customer value: one stage at a time
World Scientific, 2010
 Buku Teks
Ledi Loren
Penerapan Customer Relationship Management Berdasarkan Customer Lifetime Value pada Usaha Supermarket = Implementation of Customer Relationship Management Based on Customer Lifetime Value in Supermarket Business
Fakultas Teknik Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Pradnya Paramita Pramono
Pemetaan Segmen Pelanggan berdasarkan Customer Lifetime Value dengan Metode Clustering dan Spatial Visualization = Application of Clustering Method and Spatial Visualization for Mapping Customer Segmentation
Fakultas Teknik Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Sri Wulandari Ningrum
Strategi dalam peningkatan customer satisfaction dan customer loyalty berdasarkan faktor-faktor customer perceived value pada Grandkemang Hotel Jakarta = Strategies to increase customer satisfaction and customer loyalty based on customer perceived values factors in Grandkemang Hotel Jakarta
Fakultas Teknik Universitas Indonesia, 2019
 UI - Skripsi (Membership)