Fournies, Ferdinand
Why customers don't do what you want them to do: 24 solutions to overcoming common selling problems
McGraw-Hill, 2003
 Buku Teks
Lytle, John T.
What do your customers really want? : here's a sure-fire way to find out / John F. Lytle
Golden Books Centre SDN.BHD, 1993
 Buku Teks
Bohme, Hartmut
Kulturwissenschaft : Orientierung : was sie kann, was sie will = Cultural Studies: Orientation: what they can do what they want
Rowohlt-Taschenbuch-Verlag, 2007
 Buku Teks
Agus Setiawan
Milenial dan Wakaf Blockchain: Mengapa Generasi Milenial Ingin Berwakaf? = Millennials and Blockchain Waqf: Why Do Millennials Want Waqf?
Sekolah Kajian Stratejik dan Global Universitas Indonesia, 2022
 UI - Tesis Membership
Anthony, Scott D.
The little black book of innovation : how it works, how to do it = Gagaimana inovasi bekerja bagaimana kita melakukannya
PT Elex Media Komputindo, 2016
 Buku Teks