Vina Trecira Panigoro
Analisa perilaku dan persepsi konsumen terhadap spextrum reflective bag guna perencanaan strategi komunikasi pemasaran produk = Consumer behavior and perception analysis towards 'spextrum' reflective bag for product's strategic marketing communication planning
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Tugas Akhir
Hawkins, Del I.
Consumer behavior : building marketing strategy
McGaw-Hill, 2010
 Multimedia
Hawkins, Del I.
Consumer behavior : building marketing strategy
McGaw-Hill, 2010
 Multimedia
Hawkins, Del I.
Consumer behavior: building marketing strategy
McGraw-Hill, 2014
 Buku Teks
Hawkins, Del I.
Consumer behavior : building marketing strategy
McGraw-Hill , 2010
 Multimedia