Bingham, Frank G.
Business marketing
NTC/Contemporary Publishing Group, 2001
 Buku Teks
Westing, John Howard
Industrial purchasing : buying for industry and budgetary institutions
John Wiley & Sons, 1956
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Hutt, Michael D.
Business marketing management: B2B
South Western Cengage Learning, 2013
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Handbook of business to business marketing
Gary L. Lilien, editor
Edward Elgar, 2012
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Webster, Frederick E.
Organizational buying behavior / Frederick E. Webster
Prentice-Hall, 1972
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