Brown, F.E.
Marketing research : a structure for decision making/ F.E. Brown
Addison Wesley c. , 1980
Buku Teks
Cox, William E. Jr.
Industrial marketing research/ William E. Cox, Jr
N.Y. John Wiley c., 1979
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Sethna, Beheruz N.
Research maethods in marketing and management /Baheruz N Sethna
Tata McGraw-Hill, 1984
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McDaniel, Carl
Riset pemasaran kontemporer = Contemporary marketing research
Salemba Empat , 2001
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Marketing and feminism : current issues and riserch/ edited by Catterall, Miriam; Maclaran, Pauline; Stevens, Lorna/
Routledge, 2000
Buku Teks