Stern, Mark E.
Marketing planning: an systems approach/ Mark E. Stern
McGraw-Hill, 1966
Buku Teks SO
Cateora, Philip R.
International marketing
McGraw-Hill, 2008
Buku Teks
McCarthy, E. Jerome
Basic marketing : a managerial approach
Richard D. Irwin, 1990
Buku Teks SO
McCarthy, E. Jerome
Basic marketing : a managerial approach
Richard D. Irwin, 1978
Buku Teks SO
McCarthy, E. Jerome
Basic marketing : a managerial approach
Richard D. Irwin, 1975
Buku Teks SO