Hise, Richard T.
Basic marketing : concepts and decisions
Winthrop, 1979
 Buku Teks
Alexander, Ralph S.
Marketing / by Ralph S. Alexander, Frank M. Surface ...et.al
Ginn and Co. , 1953
 Buku Teks
Morris, Michael H.
Business marketing
Sage, 2001
 Buku Teks
Alexander, Ralph
Industrial marketing / Ralph Alexander, James C. Cross and Ross M. Cunningham
Richard D. Irwin , 1961
 Buku Teks
Budiarto Subroto
Pemasaran Indutri: business to business marketing
ANDI, 2011
 Buku Teks