The ultimate marketing plan : find your most promotable competitive edge, turn it into a powerful marketing message, and deliver it to the right prospects / Daniel S. Kennedy

Professional sales management / Rolph E. Anderson, Joseph F. Hair, Jr., Alan J. Bush

Merancang Bauran Promosi dan Physical Evidence untuk Mendukung Komunikasi Pemasaran Soul Sepatu = Designing Promotional Mix and Physical Evidence to Support Marketing Communication at Soul Sepatu.

Analysis for marketing planning

Marketing: principles & perspectives