Schiffman, Leon G.
Consumer behavior
Pearson, 2015
 Buku Teks
Schiffman, Leon G.
Consumer behavior
Prentice-Hall, 1997
 Buku Teks
Schiffman, Leon G.
Consumer behavior
Pearson Education, Inc., 2007
 Buku Teks
Schiffman, Leon G.
Consumer behavior
Pearson Education International, 2004
 Buku Teks
Peter, J. Paul
Consumer behavior : perilaku konsumen dan strategi pemasaran; Jilid 1
Erlangga , 1999
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