Root, Franklin R.
Entry strategies for international markets
Lexington Books, 1987
 Buku Teks
Cundiff, Edward W.
Marketing in the international environment
Prentice-Hall, 1988
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International marketing strategy : Selected readings
edited by H.B. Thorelli
Penguin Books, 1973
 Buku Teks
Bradly, Frank
International marketing strategy / Frank Bradley
Prentice-Hall, 1995
 Buku Teks
Heck, Harold J.
International trade : a management guide / Harold J. Heck
American Management Association, 1972
 Buku Teks