Mass communication an......
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Bittner, John R., 1943-
Mass communication: an introduction
Prentice-Hall, 1980
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Vivian, John
the media of mass communication
Pearson and AB, 2007
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DeFleur, Melvin Lawrence
Theories of mass communication
Longman, 1989
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Klapper, Joseph T.
The effects of mass communication
The Free Press, 1960
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