Online consumer psychology: understanding and influencing consumer behavior in the virtual world
Lawrence Erbaum associates, publisher, 2005
 Buku Teks
Ragil Caitra Larasati
Memahami perilaku konsumen di kedai kopi lokal Indonesia: peran dari self-congruity dan functional congruity. = Understanding consumer behavior in local Indonesian coffee shop the role of self congruity and functional congruity
Fakultas Ekonomi dan Bisnis Unversitas Indonesia, 2016
 UI - Skripsi (Membership)
Online consumer psychology: understanding and influencing consumer behavior in the virtual world
Lawrence Erlbaum Associates, 2005
 Buku Teks
Hawkins, Del I.
Consumer behavior : building marketing Strategy
McGraw-Hill, Irwin, 2007
 Buku Teks
Schiffman, Leon G.
Consumer behavior
Prentice-Hall, 1991
 Buku Teks