Rogers, Everett M.
The Free Press, 1983
Buku Teks
Rogers, Everett M.
Free Press, 1969
Buku Teks
Clark, Peter
Sage, 2003
Buku Teks
Weatheritt, Mollie
Croom Helm, 1986
Buku Teks
edited by Paul M. Swamidass
American Management Association, 2000
Buku Teks