Management by objectives in action / editor, John W. Humble
McGraw-Hill, 1970
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Lorsch, Jay W.
Organization planning cases and concepts edited by Jay W. Lorsch and Paul R. Lawrence
Homewood, IL. Richard D. Irwin 1972,
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Barney, Jay B.
The management of organizations: strategy, structure, behavior / Jay B. Barney, Ricky W. Griffin
Houghton Miffiln, 1992
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Assael, Henry
Consumer behavior and marketing action
Kent Publishing Company, 1984
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Management action : models of administrative decisions
edited by C. Edward Weber and Gerald Peters
International Textbook Company, 1969
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