Brand failures/Matt Haig, Kogan Page

Pengaruh respon organisasi atas service failures terhadap brand credibility Indihome = The effect of organizational responses to service failures on Indihome brand credibility

Marketing made simple : brand storytelling dalam bisnis

Effect of perceived personalization and self- expressive brand towards perceived quality and brand loyalty of local footwear brands on instagram = Analisis pengaruh perceived personalization dan self expressive brand terhadap perceived quality dan brand loyalty pada merek sepatu lokal di instagram.

"Reblood Now" program humas pemasaran dalam rangka meningkatkan brand awareness terhadap perusahaan rintisan reblood = "Reblood Now" marketing public relation to increase the brand awareness of reblood