Swayne, Linda E.
Cases in strategic marketing
Prentice-Hall International, 1989
Buku Teks
Quelch, John A.
Cases in strategic marketing management : business strategies in Muslim countries
Prentice-Hall, 2001
Buku Teks
Wright, Peter
Strategic management: concepts and cases
Prentice-Hall, 1998
Buku Teks
Pearce, John A.
Cases in strategic management
Irwin, 1997
Buku Teks
Wright, Peter
Strategic management text and cases
Allyn and Bacon, 1992
Buku Teks