Williams, Leonard Aimslie
Industrial marketing management and controls / L.A. Williams
American Elsevier Publishing Company, INC, 1968
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Havaldar, Krishna K.
Industrial Marketing: text and cases
Tata McGraw-Hill, 2005
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Keller, kotler
Marketing Management
Pearson Education, Inc, 2006
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The marketing of industrial products / edited by Norman Hart
McGraw-Hill c, 1984
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Cox, William E. Jr.
Industrial marketing research/ William E. Cox, Jr
N.Y. John Wiley c., 1979
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